New York Times article called BackList to the Future
Article starts:
“The mass market is turning into a mass of niches,” Chris Anderson writes in “The Long Tail” his best-selling new book on the economics of entertainment. A handful of blockbusters may dominate at the multiplex and the megastore, he argues, but there’s untapped potential in the vast number of books, movies and recordings that sell relatively few copies the so-called “long tail” of the sales curve – potential that can now be tapped through online retailers.
Discussed at Bookfinder Blog6 3.html
This article is also discussed at the Bookfinder Blog.
http://journal.bookfinder.com/archives/entry/0002
Bookfinder is mentioned in the NYT article so it is worthwhile to see their comments.