VNU, Dutch Publishing Group, Sold American

VNU, the Dutch publisher of Kirkus Reviews, Watson-Guptill, Nielsen BookScan, the Book Standard and several other publications, is being sold. VNU has accepted an $8.9 billion bid from six private equity firms to buy the Dutch media company, Bloomberg reported.

The buyer, a private equity group, is overwhelmingly American and includes firms that have owned book-world companies, including the Carlyle Group, Thomas H. Lee Partners and KKR. The group told Bloomberg that it planned to keep VNU “substantially together as an integrated company.”