Study: Blogs haven’t displaced media

News Of The Obvious. Web logs, or blogs, may be a powerful new force in U.S. politics but they have not displaced traditional media in terms of information and influence, a study revealed on Monday.

Charting the discussion of issues during the 2004 presidential campaign, the study by the Pew Internet & American Life Project and consultants BuzzMetrics found political blogs — online opinion and information sites — played a similar, but not greater role, as did the mainstream media and the candidates’ campaigns in creating “buzz.”