Deriving Wishlists from Blogs

Here’s A Short Paper [PDF] by Gilad Mishne and Maarten de Rijke. The proposed to use a combination of text analysis and external knowledge sources to estimate the commercial taste of bloggers from their text. Their methods are evaluated using product wishlists found in the blogs. Initial results are promising, showing that valuable insights can be mined from blogs, not just at the aggregate but also at the individual blog level.