Blogging: Career-Building Block or Blunder?

From the Chronicle of Higher Education:

Despite opinions to the contrary, blogging can be good for your academic career. So says John Dupuis, head of the Steacie Science & Engineering Library at York University, in Toronto, on his blog, Confessions of a Science Librarian.

The days of making a big splash with a personal blog may be over (see a recent article in Wired), but in this era of Googling, blogging is still a good way to build a reputation, promote yourself (something job seekers should do more often), and network with like-minded individuals, Dupuis suggests, using excerpts from an article by Graham Lavender, a McGill University library student, to prove his point.