Backlist to the Future – New York Times

Anonymous Patron writes “ New York Times: so far publishers remain wary of the long tail theory, largely because they haven’t figured out how to make money off it. Books require storage, and it quickly becomes impractical for publishers to keep low numbers of thousands of titles in their warehouses. Paradoxically, the online sales technologies on which the long tail depends may actually be undercutting backlist sales by squeezing them between the two poles of the market: new frontlist titles and used books, which are easier to find than ever thanks to the rise of online booksellers and search engines like BookFinder.com.”

August 28, 2006 by Uncategorized 1

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1 Response

  1. Bibliofuture says:
    August 28, 2006 at 7:46 pm

    Aug 9th
    Aug 9th on LISNEWS
    http://books.lisnews.org/article.pl?sid=06/08/09/1 841256

    Not really a problem that a story was run again because there were surely people that missed it the first time. Just when I accidently relist a story sometime in the future people can cut me a break.

    Reply

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