Yahoo! Search and MSN Search Close the Gap with Google, Says Keynote

A Press Release from Keynote says The Yahoo! and MSN search engines are closing the gap with Google by improving the search experience for consumers and that will lead to increased usage for those sites, according to a new study. According to the study, Google maintains its clear leadership position in the search industry. However, Yahoo! and MSN have made significant gains against Google since the last Keynote search engine study, published in May 2004. Yahoo!, which remains in second place across the Keynote CE Rankings and other leading indicators, launched an expanded local search service and a new search results page after the last study and, as a result, significantly improved its overall user experience.

January 14, 2005 by Uncategorized 0

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