What are the THREE BIGGEST THINGS facing librarianship?

We’re having a good discussion over on Daniel’s Journal about our little world.

1) What are the three biggest problems facing librarianship today?
2) In a perfect world, how would these issues get resolved?
3) Is there anything we as individual librarians and/or library associations can do in the real world to fix the Big Three problems?

Several good answers already, I’d love to read more.