Buying books does not equal reading books. We all know that. Yet, so many end up victims of tsundoku anyway.
One problem, I think, is that collecting feels like learning. Each time we discover a new productivity toy, internet article or bestselling book, our brain sends us a jolt of dopamine (our brain’s “reward” hormone) for doing nothing at all.
Ahh, says our brain, a job well done.
From The Collector’s Fallacy: Why We Gather Things We Don’t Need