The Battle Against Info-Overload: Is Relevance or Popularity the Best Filter?

The Battle Against Info-Overload: Is Relevance or Popularity the Best Filter?
The rise of social media has led to an exponential proliferation of content online and widespread demand for tools to filter that information. Popularity and relevance are the most common metrics through which to filter that content – but are they the best?

RWW asked three people building cutting-edge social software what they think the relationship between relevance, popularity and filtering is going to be in the future. They offered three very different responses. What do you think the future of information filtering will look like?