With all the dot.coms trying to find ways to make money, more and more search engines are asking for $$ to show up higher in search results. The Mercury News has a story that even mentions librarians and their current love for google.
Blame this garbage on the online advertising slump, they say. traffick.com has a Story that says Search Engines Must Continue to Be Referees – fair arbiters of relevance – or consumers will gravitate to different sources of information.
“The idea of paid placements would have never been entertained in years prior,\’\’ said Danny Sullivan, who writes the Search Engine Watch newsletter. But now, “we\’re having more and more paid placement and other paid programs\’\’ on search engines.\”
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