Search To Help Yourself Or Others

stevenj writes “Two new search engines are profiled in this article, not because they necessarily do a better job (they actually just license the search technology from Google or Yahoo), but because they are trying a new approach to attracting Internet searchers. And, depending on who you want to help, yourself or others, you can make a choice. Blingo.com randomly awards prizes to its searchers, while Goodsearch.com allows searchers to have a donation made to their favorite charity. Both engines use portions of advertising revenues to fund the prizes or donations. Which will you choose? Read more about this at:
http://www.nytimes.com/2005/12/26/technology/26eco m.html?th&emc=th