Questia’s New Marketing Approach to Include a Librarian

For The Houston Chronicle, Tom Fowler writes…

\”Questia Media will be accompanying millions of high school and college students back to school in the coming weeks with a full complement of TV ads, direct mailers and Internet marketing. The company is also making a librarian available to TV shows to talk about back-to-school preparations, which will naturally include a suggested subscription to Questia.\” more…