Questia prospects questionable?

Brian writes \”Wired News has an article about a potential stumbling block for Questia and other e-pub subscription services: Will college students be willing to pay?\”

How do you convince cash-strapped college students to pay 5 to 10 percent of their disposable incomes on subscriptions?

\”We found there\’s a real need (for this type of service),\” said Troy Williams, founder, president and CEO of Questia. \”We found that the Internet was not helping (students) get their papers done.\”