Merchandising @ Your Library

jen writes \”In Conversation with: Schlafly Library Regional Branch Manager Judy Bruce

This rebuilt library is supposed to be more like a bookstore – coffee shop, faced out books, lots of bestsellers, etc.


Judy Bruce says:\”We\’re doing a thing that we call \’merchandising\’. The appearance of the branch is much like you would see in Barnes and Noble or Borders. We have a lot of face-out displays. You\’ll notice all around the library there is a big window or a face out display; we don\’t have any just plain wall space. Even on the shelving and the ends of the bookcases were trying to display books, so people can see the covers, it\’s more attractive. If people pick up [a book], they take it. We really put a focus on displays. We try to make it all more visually appealing. There\’s also a focus on providing popular best sellers.\”

Good idea, or evil corporate influences sneaking into our libraries?