An Anonymous Patron writes “HBS Working Knowledge: Leadership: The Hidden Cost of Buying Information We all need good information to make decisions—that is why consulting is an industry that never goes out of style. But paying for information can carry a hidden cost: We may give it more weight in our decision making than it deserves.
That’s one of the conclusions made by Francesca Gino, a Harvard Business School post-doctoral fellow in the Technology and Operations Management Unit. She recently published a working paper, “Getting Advice from the Same Source but at a Different Cost: Do We Overweigh Information Just Because We Paid for It?””
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