Is the End in Sight for ‘Free’ News on the Web?

Bernhard Warner, European Internet Correspondent for Reuters asks, Is the End in Sight for ‘Free’ News on the Web?

Gerardo Gonzalez, information editor for Spain’s El Pais Online answers, “We think the future is payments.”

They say It’s a line of reasoning that’s being repeated in news rooms across Europe and beyond. Web banner advertisements alone cannot not pay the bills of online news organizations.