Free! Why $0.00 Is the Future of Business

Article in Wired.com by Chris Anderson called “Free! Why $0.00 Is the Future of Business”. I was initially skeptical about the article but after reading it I found several ideas that librarians should think about. For example Stewart Brand is quoted in the article: “Information wants to be free. Information also wants to be expensive … That tension will not go away.”

How can libraries use the ideas presented by this article? What impact will the ideas in this article have on libraries?