Anonymous Patron writes “CBS Reports:
Call it a testosterone-driven Bridget Jones or call it “lad lit.” Whatever the name, a crop of books by men writers is going where no man has gone before and picking up where “chick lit” left off. Men are writing fiction about how to win the elusive woman of their dreams and survive their shattered hearts.
“I’m not sure if it’s a new trend but it’s just a new way to position the books in the marketplace,” says Liate Stehlik, an associate publisher at Pocket Books. “I know that for a while we were getting all these great manuscripts but we didn’t know where they would go in terms of the market.””
lad lit
I hadn’t realised this was a UK phenomenon, until the rest of the world started talking about lad lit as a new thing. We’ve been plagued with these horrors ever since Oasis were #1 and Loaded started publishing…..