Print-on-demand vanity publisher Lulu.com has released results for their study of best selling titles. It’s more of a business promotion than a truly scientific and independent study, but the results are interesting.
Among the study’s findings:
- Figurative or abstract titles, such as Sleeping Murder, or Presumed Innocent, produce more top-sellers than literal ones, such as The Da Vinci Code.
- A title’s length does not affect sales — contrary to publishing industry wisdom, which decrees that bestseller titles be short.
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