BlogAds.com Survey Results

The Noisy Librarian writes “BlogAds.com published the findings of their 2005 Reader Survey. Since I can’t say it any better myself, here’s a quote from the author of the survey:

“How much credence should you give this survey? The survey was designed as much to provoke as to prove. I’ll paraphrase what I wrote last year: the survey’s responses are a fragment of a sample of a subset. There are millions of bloggers. Last week I e-mailed roughly 100 of them — some of the biggest bloggers, many of whom focus on politics and/or sell blogads — suggesting they link to they survey. Some of the bloggers I wrote to (and some I didn’t) linked to the survey; some of their readers clicked; some were offended by questions written mostly for Americans; some aspiring respondents were unable to complete Surveymonkey’s sometimes buggy forms. So wield a salt shaker as you munch on this data.”

Nevertheless, the findings are interesting, since according the results, most bloggers are rich, land-owning males between 30 and 50 years old. Now where did I put that salt shaker…?”