Apple ebook prices revealed! Will $9.99 rule?

The website has gotten a peek at the ibookstore Apple will launch with its iPad: Kathryn Stockett’s bestselling “The Help” and “Abraham Lincoln: Vampire Hunter” by Seth Grahame-Smith are both listed at $9.99.

Of “the 32 eBooks featured in the New York Times’ Bestsellers section, 27, including the entire top 10 are priced at $9.99,” writes AppAdvice’s Alexander Vaughn. The highest price he saw in the demo was $12.99.

Does this mean that the ebook pricing war has been settled? Will $9.99 be the rule? When the iPad was announced in January, Jobs said that the prices would “be the same” as Amazon’s. And those seen in the ibookstore screenshot are — each one matches Amazon’s Kindle price.

But of course, there’s more to it than that.

Full article here.