A glimpse into the future of mapping the Web

A glimpse into the future of mapping the Web takes a deeper look into the war is looming that will see search engines emerge sporting fancy new algorithms that customize search results for each and every individual searcher. That is, they will if mathematicians can overcome the personalization dilemma and develop search engines that deliver more relevant, customized search results based on our individual needs, interests and search patterns, rather than the group consensus approach taken by Google.

They say If you were concerned that the search engine world seemed to be shrinking as Google and the forthcoming Yahoo!/Inktomi/AltaVista/AlltheWeb/Overture behemoth gobble up market share, like the weather in Nick’s Nose Cove, Newfoundland, you may not have to wait long for that to change.