12 User points of need – where to place your services online

12 User points of need – where to place your services online
Say you have a new service or page you want to advertise, what possible places could you put it? As libraries expand their reach online, it’s no longer as simple as putting a link on your webpage.

In this post, I’m going to list systematically a dozen locations you could add online, some are directly under the control of your library (e.g. library pages), others are on third party servers that you indirectly control (third party hosted services), others could be totally third party systems (Facebook pages etc) and yet others could be under the control of other units (e.g Courseware systems).

Let’s just take a link to a web chat (I know there are many ways the handle chat widgets, from embedding the chat box directly to various types of links that popup/expand etc but here I’m just considering a link regardless of how it behaves because chat is just an example). Where can you link it?