The dark side of big data

For now, assume that all your digital data is accessible by a single instance, say your government. In this case you provide your government with incredible control over yourself and also your relatives. A mere measurement of how defiant you are could be dangerous for you, depending on where you live. Furthermore, someone gazing at your data is not required to remain inactive. One might try to manipulate your opinion by placing solely the content on (social) media platforms that you are supposed to see.

From The dark side of big data

For now, assume that all your digital data is accessible by a single instance, say your government. In this case you provide your government with incredible control over yourself and also your relatives. A mere measurement of how defiant you are could be dangerous for you, depending on where you live. Furthermore, someone gazing at your data is not required to remain inactive. One might try to manipulate your opinion by placing solely the content on (social) media platforms that you are supposed to see.

From The dark side of big data