Apps, Babies, & the Campaign for a Commercial-Free Childhood

Submitted by shelfcheck on Sun, 08/11/2013 - 08:03

This past Wednesday, the Campaign for a Commercial-Free Childhood--an organization best-known for "taking down" Baby Einstein videos a few years ago--urged the FEC to look into the marketing of apps for babies. The CCFC is both looking particularly at apps by Fisher-Price and Open Solutions, and more generally arguing that apps have no educational merit whatsoever when it comes to young children. There's been heavy media coverage (Mashable, NYT, Slate, HuffPo, etc). At School Library Journal, Rachel G. Payne, coordinator of early childhood services at Brooklyn Public Library, offers her take in Are Learning Apps Good for Babies? At Little eLit, I offer mine in Apps & Babies: Keeping Our Heads (and our iPads).