LISTen: The Podcast -- Episode #26

This week's episode talks about television, Usenet News, and online video-sharing.

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My TV is ready but I was not really ready to hear that commercial four times. Who would be the demographic listening to this podcast? Possible librarians. Do librarians really need to have things repeated to them four times? Don't answer that question.

There are actually fifteen different English versions of the PSA of which I used five with each individual FCC commissioner speaking. Why was that done that way? Well, such was to contrast a government-produced bit of outreach against what we end up saying. One of the biggest things Senator Schumer has taken the charge in saying is that there is little public outreach about the transition. Well, now you've heard five versions of the government's attempt at public outreach and you have to wonder how we could fill the gap that Senator Schumer claims to exist.

Since the ALA is working on public education efforts with this matter, it is perhaps good to hear what is out there so as to know what you have to build on. None of those commercials are all that great. Without knowing what's out there, how can anything better be created?
Stephen Michael Kellat, Host, LISTen

Go to

Scroll down the page. You'll see three versions of the PSA per commissioner. I used the 60 second Martin commercial, the 15 second McDowell commercial, and the 30 second commercials for the other three commissioners. Commissioner Tate's commercial is different as she stumbles at the beginning where Commissioners Adelstein and Copps do not.

The engineer here was not amused with the way such was presented. The question is that now that library folk have probably heard such for the very first time, what ways can we do even better? With all that creativity that is supposedly supposed to be out there, we gotta be able to do better than this.
Stephen Michael Kellat, Host, LISTen

Hardcover book market goes soft

Anyone have any idea why this story took off? If you Google the title of the story the LISNEWS post comes up before the original story on American Public Media?

I was stunned to see that the story got over 9000 hits.

We've got no clue and that is why it was brought up. Our wild guesses are as indicated in the show this week.
Stephen Michael Kellat, Host, LISTen