Neal Stephenson - Why I Am a Sociomediapath
I feel that now is the time when I should devote as many of my waking hours as possible to doing what I'm good at, and to minimize time spent reading comment threads and viewing pictures of other people's cats. So far, it's been working well; I completed SEVENEVES recently and have three other novel projects in the works. Somewhat perversely, however, using social media has now become part of a novelist's job. It's one thing if you stay off social media altogether and cultivate an identity as a Luddite or recluse. But if you have a public Facebook page, Google+ identity, and Twitter feed, as I do, and you don't actively use them to talk about and promote your work, it strikes people as being a little weird--it sends a mixed message.