It’s not too late to reclaim our online privacy

How did we get here? Data has become currency: we barter it for services from operating systems to music players, while accepting promises of personalisation and assurances of security from those to whom we entrust it.

That trust is misplaced. Silicon Valley is built on data trading, and its products reflect that. Webmail isn’t encrypted; that would stop lucrative ads. Apps don’t tell us what they’re doing. Ad-trackers stalk you as you browse. And instead of real security, we are exhorted to strengthen our passwords – which is unintuitive and largely futile.

From It’s not too late to reclaim our online privacy | New Scientist