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University of California takes book out of their logo
December 13, 2012 - 7:00pm — Bibliofuture
University of California removed the book from their logo. It was all downhill from there.
Two stories:
UC Logo Fail: How The Updated Design Fails To Represent University Of California
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Comments
Well...
'Marketing communications director Jason Simon says the logo has been out nearly nine months, so it's really not new'
Kind of answers a lot of that. Amazing how people don't pay attention at times.
Stupid though it is.
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