Trouble brewing for on-line publishers.

The Pfeiffer Report has an interesting Report on online publishing. They say all is not well in the online world, no one is making and money, and that spells trouble. They say since there is no way of supporting the considerable cost of on-line publications, they will begin to fold up shop. Now in the fututre the online versions of magazines and newspapers will simply be an extension of the print versions. Could on-line content really be on the verge of going out of fashion? Is it all about profit?

\”Traditional publishers will be able to incorporate on-line activity as part of the overall publishing project; some major sites will be able to survive with ad-revenues and associated income streams. But for most publications (in other words, the on-line equivalent of the thousands of magazines which fill newsstands around the world) it is still not quite clear what a valid on-line business model could look like\”