Author Delia Ephron wrote a NYT opinion piece about losing her domain name. Google must love people like Delia.
Quote from Delia's NYT piece: I hadn’t looked at my Web site in a while, but I figured that, with a novel coming out, I should bring it up to date. So I Googled deliaephron.com (I never had gotten around to bookmarking it) and it wasn’t there.
She knows her entire domain name but instead of typing it into the address bar she Googles it. Delia writes an entire piece about how important a domain name is and then she uses Google to get to her site.
If you are at all tech savvy the piece has several lines that will make you quirk an eyebrow. Ms. Ephron sums thing up nicely when she says, "The Web can freak you out, and I freak out easily."