There's No DRM in JPEG - Let's Keep It That Way

The professional version of the JPEG format, JPEG 2000, already has a DRM extension called JPSEC. But usage of JPEG 2000 is limited to highly specialized applications such as medical imaging, broadcast and cinema image workflows, and archival, therefore the availability of DRM in JPEG 2000 hasn't affected the use of images online, where the legacy JPEG format remains dominant. Now, the JPEG Privacy and Security group is considering essentially backporting DRM to legacy JPEG images, which would have a much broader impact on the open Web.

From There's No DRM in JPEG—Let's Keep It That Way | Electronic Frontier Foundation

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