Social Media Revolution

linked in
a video on social media set to a Fatboy Slim song and used as a book promo for Eric Qualman's new book Socialnomics (Wiley)

...thanks to Andy W. for the tip

Malt Whitman Anyone? Librarians for a Ben & Jerry's Flavor on the LA Times Blog

A New Jersey librarian's (LISNews' VERY OWN ANDY W!!!) lighthearted Facebook petition for a Ben & Jerry's library-themed ice cream flavor might just come to fruition -- or should that be chocolate-swirl-ition? Launched in early June, the petition has picked up momentum as summer temperatures have risen -- there are currently more than 4,800 members in the group, and folks from as far away as Canada and England have volunteered flavor ideas. If you haven't joined the facebook group yet...DO IT NOW!

Suggestions included Gooey Decimal System (dark chocolate alphabet letters with caramel swirls in hazelnut ice cream), Rocky Read (vanilla with chocolate-covered nuts, chocolate chunks and raisins) and Sh-sh-sh-Sherbet! (either lime or chocolate/vanilla).

But, like an autodidact left free to roam the stacks, later ideas have strayed from the original to embrace anything bookish, related to authors or reading or titles.

More from the LA Times Blog.

[Kudos to Andy! He's most likely a dynamite librarian, but he's also got the right stuff for marketing. Libraries need that, now more than ever.]

Remember wiki wednesday?

The Wiki Wednesday Proposal was a good idea, but it seems it didn't take off... Why not give it another try?

OK... Let's do that! Here are 2 stubs I found by hitting the Random Page button.

  1. Faculty status for academic librarians
  2. Serials department

Show 'Em You Care With An Ice Cream Flavor and More

In case you've been in Casablanca or otherwise out of the librarian loop this summer (or not on facebook), you might not know about the Facebook Group People for a library-themed Ben & Jerry's flavor! But now you do know about it and there's been a 'call to action'!

Here's a message from the leader of the charge and new LISNews author Andy W, on the group's facebook page:

"4,000. It took awhile but we got there. Completely awesome. This past month and a half has been pretty different for me. Stories about the group have appeared in Library Journal (both print and online), a local newspaper, tons of tweet and retweets on Twitter, and shared on Facebook. And for all those efforts, I cannot thank you enough. I am planning this to be the penultimate message, with the last message being one announce success =D

So, here's the deal now. Time to step it up and take some action in a couple easy steps.

(1) Submit a flavor to Ben & Jerry's directly.
Appeal to the 5 Flavor Gurus directly! (Arnold, John, Eric, Peter, & Nettie) Here is the link for their Suggest a Flavor form.
And here are a couple of the flavors, easy to cut & paste into the form. Pick one and submit (or submit one of your own).

a) Name: Gooey Decimal System (birdie's recommendation)

Library Day with the R-Phils in Reading PA

Baseball & 'brarians, with a couple of our own all-stars suited up for the game: Good baseball, good company! The Reading Phils invite library staffers, library board members, Friends of libraries, and our families & loved ones to enjoy the final Sunday home game of the regular season at a phenomenal discount.

Stepping on Your Toes With Book Publicity?

An appellate court has reversed a lower court decision that had exonerated Simon & Schuster of breaking federal telecommunications law when it sent cellphone text messages to promote the novel “Cell,” written by Stephen King, three years ago.

The United States Court of Appeals for the Ninth Circuit, in San Francisco, ruled on Friday that the United States District Court for the Northern District of California had erred in its ruling in Simon & Schuster’s favor in a class-action suit brought by Laci Satterfield, a woman who objected to receiving an ad for “Cell” as a text message.

More from the New York Times.

Geeky Campaign from OCLC

...called Geek the Library.

Geek the Library is a community-based public awareness campaign designed to highlight the vital role of public libraries for individuals and communities, and raise awareness about the critical funding issues they (we) face.

Tons of cool imagery and resources for 'getting your geek on'.

Hotels Hop on the Handheld Bandwagon

USA Today begins it's report about a new courtesy to hotel guests as follows: "Electronic reading devices are kindling hotel guests' interest."

Last month, the three Gansevoort hotels — in Manhattan, South Beach and the Turks & Caicos islands — began lending Sony Reader Digital Books, handheld devices that allow users to peruse downloaded literature.

Meanwhile, popular Kindle readers are a hit at Manhattan's Algonquin Hotel and a good fit with its literary pedigree. Its Kindles are loaded with a variety of books, including some written by members of the venerable Algonquin Round Table, such as Edna Ferber and Robert Benchley.

Is it the same as stumbling upon shelf upon shelf of old wonderful looking books with a surprise or first edition here or there? No, but for some, it's as good or maybe better.

The Twitter Guys Gaze into the Future...

Twitter’s co-founders, Evan Williams and Biz Stone, kicked off this year’s D: All Things Digital conference, run by The Wall Street Journal.

Twitter founders said they did not want to sell the company and saw themselves running it five years from now. “We’re building Twitter and building an innovative company,” Mr. Stone said. “We are 100 percent into Twitter.” Mr. Williams, Twitter’s chief executive, said he was modeling the firm after Microsoft and Apple and was willing to navigate tough times to build a long-term business.

The pair endorsed a few options, like giving companies and heavy users enhanced features for a fee. This could include charging them to get introductions to new followers. The founders also suggested that for a fee they would embrace the challenge of trying to authenticate a company or person’s identity ( in "is 'Dunkin' Donuts' the Dunkin' Donuts"?).

Libraries Need to Think More Like Trent Reznor

Libraries Need to Think More Like Trent Reznor:
The challenge is that some librarians may actually feel that it is the role of academic libraries to provide lowest-margin-of-return services since those are the ones our communities say they need. Instead, I feel that librarians need to begin identifying our added value services. What are the premium packages and the limited addition services which we can provide to support our communities? How can we create a new organizational models to support these services and the Reasons to Use?


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