Our mission is to build and operate a nonprofit search engine for the Web.
The Web is now a critical resource for humanity, of which search engines are the arbiters. They decide which websites get traffic, which companies survive, which ideas spread.
The Web is currently in danger because the only arbiters available to us are all profit-seeking companies.
To be clear, there is nothing wrong with profit-seeking. It has been a tremendous driver for innovation, and will continue to be. What is wrong is not being able to choose an alternative.
This is why we are building a new kind of search engine: open, transparent and independent.
Just like an arbiter should be.