Publishing

Emerald Backfiles to Launch at ALA Midwinter

Emerald Backfiles to Launch at ALA Midwinter New products and enhanced website for 2008 UNITED KINGDOM, December 18, 2007 – Emerald Group Publishing is pleased to announce the launch of Emerald Backfiles in conjunction with the ALA Midwinter conference, to be held January 11-16, 2008 in Philadelphia, PA. Emerald is releasing the digitization of the full archive of its journal titles in business, management, library and information services, materials science, and engineering.

How Much Do Book Blurbs Matter?

Over at the Freakonomics Blog, Stephen J. Dubner comments on whether or not book blurbs have any real value in helping potential customers decide whether or not to buy it. He writes about a letter he received from the editor of a book asking for a blurb:

"If you find [redacted] and [redacted]’s ideas as compelling and inspiring as we do, a quote from you that we could print on the jacket would make a world of difference. I would be happy to help craft a quote if you prefer. My contact info is below."

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