Starbucks offers free Greg Bear e-book until December 7th

November 29, 2010 - 1:06am — Bibliofuture

Line in article that I find most interesting:

As book-related marketing goes, this is quite an interesting idea. It could both draw interested readers to Starbucks, and interest Starbucks patrons in a new book. It does seem to run counter to the idea of e-books being location-independent—but on the other hand, location-based Internet services such as FourSquare are pretty hot right now.