See the Web Site, Buy the Book

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Do elaborate Web sites and videos really sell books? As in so much of publishing, no one really knows.

Full essay in the New York Times

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This book The Middle Place
is in the top 10 on the NYT bestsellers list. This video by the author has over 3 million hits.

There is a video that is labeled as a "book trailer" for The Middle Place and it has 80,000 hits.

Has anyone here bought a book because of a book trailer they have seen?

LISNews: Librarian News