The future of Web Services isn't the Library website

Karen Says: meeting your users where they are isn't about making them come to the library website. In considering our long term virtual presence plans, the library website is a given. People who come to the site know we exist and want to use our services. To truly be successful we have to get our content into the path of the people who wouldn't walk through our door (physical or virtual).

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confused

If the future isn't the library website then why is her post all about the library website?What is the future, then?

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