New Yahoo Home Page — Whistling in the Dark?
Think about it. We have social networks with their own applications. We have browsers with built in search engines. We access the Internet by mobile phone. Why do we need a search engine based portal like the one Yahoo is putting together? How often do you go to the home page of a search engine? For me it’s almost never; I search via my browser. (I’ll go to a specialty search engine on occasion but the major search engines I’ll search from my browser.) I’ll go to a search engine’s non-search properties, which is what I do with Yahoo; I never go to the Yahoo home page but I’m at Yahoo Daily News constantly.