Name Powell’s Squirrel and Win!

After a squirrel appeared this summer on Powell’s Books (Portland, OR) reusable bags and then scurried around and appeared elsewhere in and about the store–on mugs, T-shirts, etc.–the staff became tired of referring to the anonymous critter as “the squirrel.”

So now the store is staging a naming contest: as Dave Weich of Powells.com put it on his blog, “Winner gets a $100 Powell’s card, a featured book shelf at Powells.com, and bragging rights into the future.” The contest is mentioned on the website as well as in the latest stories about Fup, the late store cat whose fans hail from around the world. Already 238 people have submitted a name for Fup’s distant cousin.