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Interesting... Google Scholar reveals, however, one factor that exerts a massive impact on whether a paper is cited or not: whether it appears in a journal or an edited book.
"My own solution would be for editors of such collections to take matters into their own hands, bypass publishers altogether, and produce freely downloadable, web-based copy. But until that happens, my advice to any academic who is tempted to write a chapter for an edited collection is don't. "