How Do You Make A Yugo Cool? Turn It Into A Book.

March 13, 2010 - 6:41pm — birdie

How do you double the value of a Yugo? Fill the gas tank.

What do you call a Yugo that breaks down after 100 miles? An overachiever.

Remember the Yugo? Jason Vuic would like to remind you of its not-so-illustrious story. The Yugo: The Rise and Fall of the Worst Car in History is Vuic's book on the tiny, no-frills, breakdown-prone automobile imported from communist Yugoslavia in the 1980s that is better known today as a punchline than a piece of machinery that might (or might not) take you from point A to point Y.

Story from All Things Considered (audio available after 7pm ET Saturday).