E-Book Sales Are Falling? Maybe?
You look suspicious. How strange. It’s almost as if you think that because those numbers come from the Association of American Publishers, they might indicate something rather different from the death of the e-book; they might be a signifier of the rise of smaller publishers not tracked by the AAP, and/or, the growth of online reading via eg Wattpad or Amazon’s Kindle Unlimited. Author Earnings argues that what we’re really seeing is that AAP publishers “have seen their collective share of the US ebook market collapse.” Mathew Ingram in Fortune adds, rhetorically, “Isn’t a drop in sales just a natural outcome of the publishers’ move to keep e-book prices high?”