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Dirty Little Secrets: The Trouble With Social Search
When Google launched Search plus Your World on Tuesday, we expected the Google+-aided personalized search engine to draw serious criticism on many fronts: privacy, security, antitrust concerns, the fate of Facebook and Google+, whether G+ results would steal traffic from news sites, and even whether it would strengthen the “filter bubble” or (by giving users the choice to opt out of personalized search) open the possibility of popping it.
We didn’t guess Search Plus would be swiftly, categorically and publicly denounced by a former Google partner now turned social media and social news competitor: Twitter.