Why are middle-aged women invisible on book covers?

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It seems the book world doesn’t think readers want to see women of a certain age on their novels – even if that is precisely what the books are about. Take a look at some literary novels about older women – Elizabeth Strout’s Olive Kitteridge, Elena Ferrante’s The Story of the Lost Child, Anne Tyler’s A Spool of Blue Thread, Carol Shields’ Unless – and you’ll see a lighthouse, two children wearing fairy wings, a young couple in a car and a child standing on her head.
From Why are middle-aged women invisible on book covers? | Alison Flood | Books | The Guardian

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People want to see either young and pretty or dystopian and frightening. Maturity, wisdom and accomplishment just don't cut it in our society it seems.

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