I see that the U Wash students are in computer science, and the Princeton ones are in more of a social sciences curriculum. Their textbook needs are thus somewhat different, and their ways of interacting with - or wanting to interact with - the text are different as well. You'll probably find more satisfied CS students than Princeton ones.
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web
nice
Washington, not Wisconsin
The first link is about Kindle use at the University of Washington, not Wisconsin.
Entirely different courses
I see that the U Wash students are in computer science, and the Princeton ones are in more of a social sciences curriculum. Their textbook needs are thus somewhat different, and their ways of interacting with - or wanting to interact with - the text are different as well. You'll probably find more satisfied CS students than Princeton ones.