Can The iPad Or The Kindle Save Book Publishers?

Fresh Air on WHYY

Interview with Ken Auletta

Ken Auletta's latest column asks the question, "Can the iPad topple the Kindle and save the book business?" The article, published in the April 26 issue of The New Yorker magazine, discusses the ongoing battle between publishing companies and Amazon for pricing e-books, which are projected to eventually account for as much as 40 percent of all books sold.

Auletta is also the author of 11 books, including World War 3.0: Microsoft and Its Enemies and Googled: The End of the World As We Know It, which tracked the development of Google from a search engine to the provider of all things Internet. He has written the "Annals of Communications" column for The New Yorker since 1992.

Listen to full piece or read interview highlights here.

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