About the experimental transcript offering
Submitted by StephenK on September 2, 2008 - 2:33am
A few thoughts about the experimental transcript offering:
- This was an experiment that I did not initiate. Someone else on the Las Vegas end of things kicked this one off.
- The experiment that was initiated by someone other than me had the stipulation that an offering could not be free.
- In setting the price, the object was to ensure that there was some revenue being developed. There is hardly any profit to this.
- The use of Lulu has several reasons behind it. First and foremost it allows the outsourcing of many business functions I do not want to deal with. Reporting sales tax collection to the state authorities in Nevada is not fun and is a pain in the backside for small entities. Secondly it allows for outsourcing of fulfillment to an entity with infrastructure for effectively handling that.
- Transcript copies are offered as digital downloads as well as print versions. The print version was put together to be okay for adding to collections. There was debate about creating a vendor CIP record for such but timings did not allow that.
- To paraphrase the person who started this, talk is cheap so put your money where your mouth is. The reason why the transcript offering has a cost attached to it is to help bring up the issue of commitment. While the current episode was easy to put a transcript together for the problem arises in about eighteen days when BlogWorldExpo 2008 kicks off and there are floor interviews. For the work that that would require, some level of commitment would have to be exhibited before the event.
- Is there a magic number that needs to be reached? To the best of my knowledge, no. Then again, that is not something that I will be judging. The numbers from downloads and plays may well be considered against any sales figures that develop. Such just helps flesh out whether one thing needs to be prioritized over the other. If there were a massive turnout for the podcast but not for the transcript, then our focus would be more on the podcast. If things were otherwise then that may lead to some interesting discussion about where things may go.
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